“Charity CRM” survey results

From: Allen Shaw <allen@joineryhq.com>
Date: Tuesday, June 4, 2024 at 23:45
To: James Miller <millerjwm@gmail.com>
Subject: :: “Charity CRM” survey results

Ever wonder how CiviCRM stacks up against other CRM offerings in the non-profit space?

I think it’s good to know. You will always have options, and it can help to know what they are, even if you’re not looking for something new (and especially if you are).

Yesterday I mentioned a recent survey of several hundred non-profit organizations and how they rate their current CRM.

This survey is conducted annually by Fundraising Magazine, the UK’s only printed magazine for professional charity fundraisers. Most of my readers are in the US, but there’s a lot to be learned here, regardless. This year’s survey was completed by over 500 respondents, which is a pretty sizeable sample considering the scope.

So how did CiviCRM stack up? Here are some highlights:

  • CiviCRM was one of only 3 offerings to score 4/5 or better in every one of the measured categories.
  • CiviCRM scored 2nd overall, beating out plenty of better-known players including Salesforce, Microsoft Dynamics, and Raiser’s Edge.
  • 96% of CiviCRM respondents said they’d recommend it to a colleague.
  • CiviCRM scored at or near the top of the pack in virtually all the categories, including functionality, cost, website integration, and automating business processes.

I’d be glad to share the report with you as a PDF. If you’d like that, please shoot me a reply and I’ll get it right out to you. All the best,
Allen